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The Evropeiskiy shopping center celebrated its birthday

6 November 2019

The Evropeiskiy shopping and entertainment center, which is owned by the Kievskaya Ploshchad Group of Companies celebrated its birthday on November 1 and 2, 2019. During these days, Evropeiskiy was visited by about 400,000 people. The celebrations included an event that hosted Europa Plus TV's show HIT NON STOP, fashion shows by popular brands, workshops for children, beauty studios, prize drawings, gifts, and discounts.

A festive show at the center included such popular artists as Yulianna Karaulova, A’Studio, Hanna, Mitya Fomin, Dominic Joker, and others. The TODES and Art People Show dance groups also took part in the celebrations.

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“Happy Birthday to the Evropeiskiy Shopping Center. I wish you further prosperity and growth. I really liked the event and the concert was wonderful,” said Maria, who attended the show after participating in a master class delivered by DJ Groove's audio school.

Fashion shows were organized for guests of the event by popular brands. Emphasis was placed on the 2019-2020 F/W lingerie collection and the 2020 S/S collection of swimwear by French House Lise Charmel (under the Estelle Adoni brand). Other fashion brands such as Tom Tailor, High, Caterina Leman, and Oblique also displayed their collections throughout the celebrations. The Sephora, Boutique de Parfum, L’Etoile, and Erborian cosmetics stores put on displays as well.

The event also featured a raffle where the man prizes were two Mercedes Benz cars and five iPhone 11 Pro mobile phones.

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The names of the winners were announced by popular singer and TV presenter Albina Dzhanabaeva and Black Star label artist TERNOVOY.

On the first day of events, the Mercedes Benz raffle winner turned out to be Irina, who came to shop at the Evropeiskiy with her family. After being told she won, she said: "I am overwhelmed with emotions. I can’t believe it, it's like a dream. I'm so happy. I didn't expect it, but I thought it may be possible that I could win." On the second day, another Evropeiskiy Center customer, Lutfie, won a Mercedes as well.  

In addition, TERNOVOY announced that Timati's 13 By Black Star” barbershop is going to open at the Evropeiskiy.

The shopping center’s youngest visitors, who shared a birthday on November 1 and 2, received a nice set of toys as a present from Evropeiskiy. In addition to the birthday boys and girls, toys were awarded to workshop, contest, and raffle participants as well as to young spectators at the festive show. In total, more than 250 children received toys over the course of the event.

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Irina is an accountant from Moscow and the mother of Martha and Yana, who both received gifts when attending the show: “The atmosphere is very festive. My children and I really enjoyed ourselves here. My youngest daughter participated in the competition to assemble a car and she received yet another gift. She also attended a face-painting master class while my eldest daughter went to the movies."

Evropeiskiy is a modern shopping and entertainment center with more than 500 stores that sell clothes, shoes, cosmetics, perfumes, accessories, jewelry, and sports equipment as well as electronics and home appliances and products. The food court and a large number of restaurants offer customers a variety of dishes from around the world. A multi-screen 3D cinema is open seven days a week until midnight.

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Evropeiskiy is the most visited shopping and entertainment center both in Russia and in all Europe. Covering 180,000 square meters, it has the most foot traffic in of any mall in the world after the Dubai Mall. The unusual triangular building was designed in a style that mimicked rows of Russian merchant shops. The wide internal shopping streets diverge from the central atrium, called Moscow, to the other atriums, called Paris, Rome, London, and Berlin. These were also designed in accordance with the architectural styles of the famous European capitals. The building has eight floors altogether, with two of them underground.


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